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Welcome to Your Destination for Desire
Focus on Female Wellness
“Wellness includes but is not limited to physical, emotional and social aspects and disruptions that alter a woman's quality of life.”
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Wellness Needs To Take A Forefront
American women define and rate their wellness based on factors like stress, illness, relationships, sex, BMI, financial health, and money.
According to the World Health Organization, sexual wellness is a state of physical, emotional, mental, and social well being concerning sexuality.
Female consumers are often left with few intimate product choices that reflect their specific needs and desires.
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Sexual Wellness Helps with Overall Wellbeing
Sexual wellness is essentially linked with a woman's emotional, physical, and relational wellbeing. It has an effect on our overall health and wellness, and directly contributes to self-image and confidence. It helps to shape how we view and enjoy intimacy.
In other words, sexual wellness is an important part of a woman's life and should be nourished just like every other part of a person's wellbeing.
What Can Retailers Do?
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Women Come In All Shapes & Sizes
And so do their Intimate Wellness Needs
How can YOU as a retailer help your customers with Women's Intimate Wellness?
* Create your own in-store wellness center.
* Design a section of your store to reflect female shoppers.
* Listen to feedback from your female patrons and stock products that engage and support their needs.