Welcome to Your Destination for Desire

In Honor of World Health Day, Swiss Navy has launched the Desire Wellness Center

We know that your success, is our success! And we're here to help.

That's why we created a destination where retailers can learn about wellness and products that may be helpful for consumers.

Swiss Navy supports sexual health and wants to bring training, education, and information directly to the retailers, where it's needed the most.

You'll learn interesting facts, statistics, and about research, like that by Indiana University which found that almost 70 percent of women reported using lubricants made sex feel very pleasurable and more comfortable.

Looking for healthy tips?

Don't forget to nourish your mental wellbeing this World Health Day!

“Women have higher incidences than men of certain mental health conditions, including anxiety, depression, and eating disorders.” — The Institute for Women’s Policy Research (IWPR) 'STATUS OF WOMEN IN THE STATES' Report

Retailers need to be in tip-top shape so they can better serve their customers. So, remember to take time to make your mental health a priority on World Health Day and throughout the year. 


Focus on Female Wellness

Wellness includes but is not limited to physical, emotional and social aspects and disruptions that alter a woman's quality of life.”

Nursing Clinics of North America

Wellness Needs To Take A Forefront

American women define and rate their wellness based on factors like stress, illness, relationships, sex, BMI, financial health, and money.

According to the World Health Organization, sexual wellness is a state of physical, emotional, mental, and social well being concerning sexuality.

Female consumers are often left with few intimate product choices that reflect their specific needs and desires.

Sexual Wellness Helps with Overall Wellbeing

Sexual wellness is essentially linked with a woman's emotional, physical, and relational wellbeing. It has an effect on our overall health and wellness, and directly contributes to self-image and confidence. It helps to shape how we view and enjoy intimacy.

In other words, sexual wellness is an important part of a woman's life and should be nourished just like every other part of a person's wellbeing.


What Can Retailers Do?

Women Come In All Shapes & Sizes

And so do their Intimate Wellness Needs

How can YOU as a retailer help your customers with Women's Intimate Wellness?

* Create your own in-store wellness center.

* Design a section of your store to reflect female shoppers.

* Listen to feedback from your female patrons and stock products that engage and support their needs.

The DESIRE Collection Can Help

Our Support Strategy

Ongoing Retailer Education & Training

As new research becomes available, additional educational and training will be shared for ongoing retailer support.


Desire by Swiss Navy® was created for a growing market and is tailored to appeal directly to female consumers. See statistics and more information below. 

Meet the Desire by Swiss Navy® Collection